Brand loyalty has a great impact on customer behavior. With the trust in a brand status, customers tend to search for their favorite brand’s products in a store, regardless it is an online one or a brick and mortar.
Manage Brand Groups
You can manage the Brand Groups to display the brands’ group wise. i.e. Our Exclusive Footwears!
Navigate to THEME FLARE ⇒Theme Configuration ⇒Manage Brand Groups. You will get the default Brand Group here.
You can add a new Brand Group by clicking on Add New Brand button from the upper-right corner.
Group Name: Insert the relevant Group name. i.e. Footwears, Sunglasses
URL Key: Insert the URL.
You enable the Sidebar to display the different options.
After adding the Brand Group, you can select the particular Brand in the relevant Brand Group.
Manage Brands
You can manage the Brands to display the brands on the Webstore, it will allow your customers to find their favorite brands in your store without hassle.
Navigate to THEME FLARE ⇒Theme Configuration ⇒Manage Brands. You will get the default Brands list.
You can add a new Brand by clicking on Add New Brand button from the upper-right corner.
Brand Name: Insert the Brand name.
URL Key: Insert the URL.
Brand Group: Select the Brand Group from the drop-down option. So, you can provide the brand under the particular Brand Group as well. i.e. Our Exclusive Footwears!
Image: Select the Brand Image.
Thumbnail: Select the image to display as Thumbnail.
Description: Insert the Brand description in short details. You can add the text caption and design using WYSIWYG Editor or select the Widget or Images.
Store View: Choose the Store View where the block is to be available.
Status: You can enable/disable the Status of the Brand.
After inserting all the details, Save the Brand.
In this way, you can add the Brand Groups & Brands and help online stores improve product search. You can select the brand for the products and display them on the Web Store.